
April 6, 2015
Kellogg Insights: What Does Not Kill Your Business Makes It Stronger
New ventures—and established companies—need a “killer experiment” to test their viability.
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May 31, 2014
Chicago Tribune: The Ratio that Signals a Good Entrepreneur
Carter Cast, a venture capitalist with the Pritzker Group and a professor at Northwestern University’s Kellogg School of Management, discusses entrepreneurial traits, the importance of a good team and the significance of questions over statements.
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